Did You Know Who Created Colgate Toothpaste

Wednesday - 17 January, 2018
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Colgate is an umbrella brand principally used to sell oral hygiene products such as toothpastes, toothbrushes, mouthwashes and dental floss. Manufactured by the American consumer-goods conglomerate Colgate-Palmolive, Colgate oral hygiene products were first sold by the company in 1873, sixteen years after the death of the founder, William Colgate. The company originally sold soap.

According to a 2015 report by market research company Kantar Worldpanel, Colgate is the only brand in the world purchased by more than half of all households. Colgate has a global market penetration of 67.7% and a global market share of 45%. Despite this, it maintained the highest growth rate of all brands in the survey, with 40 million new households purchasing Colgate-branded products in 2014. Its global market penetration is nearly 50% higher than the second-placed brand in the study, Coca-Cola with 43.3% penetration.

(Credit to - Wikipedia)

William Colgate - Creator Colgate Toothpaste

William Colgate ( Born on January 25, 1783 and Died on March 25, 1857 ) was an English manufacturer who founded in 1806 what became the Colgate toothpaste company.

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